Much news and info has been floating around about Rhinos lately, and anyone who has access to even a gossip news site is aware that the last 5 years have quickly decimated the wild Rhino population. If you want more detail , and all the facts and statistics you can read all about it at Breaking the Brand , where they have clearly laid out the problem , and their ingenious solution . If you're like most people, it's pretty boring reading. That does not mean it's not important though. So for those who want the highlights , and what you can do about it , here are the big takeaway facts . FACT - Rhinos will be extinct in our lifetime --> unless we act now. FACT - Current conservation thinking is not working. --> we need a different angle FACT - The current demand is driven from a growing wealthy middle class in Viet Nam. Yes - read that again. It's got nothing to do with Chinese Medicine. Here's how you can help Step 1 Download and ...
entrepreneur. ceo. bossy boots. chick in charge. late bloomer in marketing. dual national. global citizen. have cat, he is my kid. saving rhinos, one fundraiser at a time. strong opinions.